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21. M. B. Rothberg, "The $50,000 Physical," Journal of the American Medical Association 311, no. 21 (2014): 2175.

22. C. Bettigole, "The Thousand-Dollar Pap Smear," New England Journal of Medicine 369, no. 16 (2013): 1486–1487.

23. S. Lupkin, "Reddit User Posts $55,000 Hospital Bill for Appendectomy," Good Morning America Yahoo News, Ja nua r y 1, 2014, ht tp://gma.yahoo.com/reddit-user-posts-55– 000-hospital-bill-appendectomy-123853510.html.

24a. "The Anatomy of a Hospital Bill," Wall Street Journal, February 24, 2014, http://online.wsj.com/news/articles/SB1000142 4052702303496804579367244016430848.

24b. J. Nocera, "The $300,000 Drug," New York Times, July 18, 2014, http://www.nytimes.com/2014/07/19/opinion/joe-nocera-cystic-fibrosis-drug-price.html.

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26. R. S. Mathis, "Behind What Doesn't Make Sense," Science 342 (2013): 196.

27. T. Lieberman, "America's Healthcare Prices Are Absurd. So, Now What?" Columbia Journalism Review, February 25, 2014, http://www.cjr.org/the_second_opinion/elisabeth_rosenthal _on_covering_americas_rising_medical_costs.php?page=all.

28. R. Bayer et al., "Confronting the Sorry State of U.S. Health," Science 341 (2013): 962–963.

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30. O. Khazan, "Expensive Healthcare Doesn't Help Americans Live Longer," Atlantic, December 2013, http://www.theatlantic.com/health/print/2013/12/expensive-healthcare-doesn-t-help-americans-live-longer/282343/.

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34. T. Parker-Pope, "Overtreatment Is Taking a Harmful Toll," New York Times, August 27, 2012, http://well.blogs.nytimes.com/2012/08/27/overtreatment-is-taking-a-harmful-toll/.

35. N. E. Morden et al., "Choosing Wisely – The Politics and Economics of Labeling Low-Value Services," New England Journal of Medicine 370 (2014): 589–592.

36. A. L. Schwartz et al., "Measuring Low-Value Care in Medicare," JAMA Internal Medicine 174, no. 4 (2014): 1067–1076.

37. "Survey: Physicians are Aware That Many Medical Tests and Procedures Are Unnecessary, See Themselves as Solution," Robert Wood Johnson Foundation, April 2014, http://www.rwjf.org/en/about-rwjf/newsroom/newsroom-content/2014/04/survey-physicians-are-aware-that-many-medical-tests-and-procedu.html.

38. J. Appleby, "Hospitals Promote Screenings That Experts Say Many People Do Not Need," Washington Post, May 13, 2014, http://www.washingtonpost.com/national/health-science/hospitals-promote-screenings-that-experts-say-most-people-should-not-receive/2013/05/13/aaecb272-9ae2-11e2-9bda-edd1a7f b557d_story.html.

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40. R. Sihvonen et al., "Arthroscopic Partial Meniscectomy versus Sham Surgery for a Degenerative Meniscal Tear," New England Journal of Medicine 369, no. 26 (2013): 2515–2524.

41. S. Eappen et al., "Relationship Between Occurrence of Surgical Complications and Hospital Finances," Journal of the American Medical Association 309, no. 15 (2013): 1599–1606.

42. "Physician, Heal Thyself," The Economist, February 1, 2014, http://www.economist.com/node/21595431/print.

43. R. Vigen et al., "Association of Testosterone Therapy With Mortality, Myocardial Infarction, and Stroke in Men With Low Testosterone Levels," Journal of the American Medical Association 310, no. 17 (2013): 1829–1836.

44. A. Schwarz, "The Selling of Attention Deficit Disorder," New York Times, December 15, 2013, http://www.nytimes.com/2013/12/15/health/the-selling-of-attention-deficit-disorder.html.

45. J. E. Brody, "A Check on Physicals," New York Times, January 21, 2013, http://well.blogs.nytimes.com/2013/01/21/a-check-on-physicals/.

46. R. C. Rabin, "A Glut of Antidepressants," New York Times, August 12, 2013, http://well.blogs.nytimes.com/2013/08/12/a-glut-of-antidepressants/.

47. S. VanDriest et al., "Clinically Actionable Genotypes Among 10,000 Patients with Preemptive Pharmacogenomic Testing," Clinical Pharmacology & Therapeutics 95, no. 4 (2014): 423–431.

48. H. G. Welch, "Testing What We Think We Know," New York Times, August 20, 2012, http://www.nytimes.com/2012/08/20/opinion/testing-standard-medical-practices.html.

49. M. Bassett, "Global Medical Imaging Market to Hit $32 Billion by 2014," Fierce Medical Imaging, July 11, 2013, http://www.fiercemedicalimaging.com/story/global-medical-imaging-market-hit-32-billion-2014/2013-07-11.

50. B. Owens, "Enhanced Medical Vision," Nature 502 (2013): S82–S83.

51. R. F. Redberg and R. Smith-Bindman, "We Are Giving Ourselves Cancer," New York Times, January 31, 2014, http://www.nytimes.com/2014/01/31/opinion/we-are-giving-ourselves-cancer.html.

52. R. Pomerance, "The Less-Is-More Approach to Health Care," US News and World Report, March 5, 2013, http://health.usnews.com/health-news/health-wellness/articles/2013/03/05/the-less-is-more-approach-to-health-care.

53. M. Beck, "Study Raises Doubts Over Robotic Surgery," Wall Street Journal, February 19, 2013, http://online.wsj.com/article/SB10001424 127887323764804578314182573530720.html.

54. J. N. Mirkin et al., "Direct-To-Consumer Internet Promotion of Robotic Prostatectomy Exhibits

Varying Quality of Information," Health Affairs 31, no. 4 (2012): 760–769.

55. R. Langreth, "Robot Surgery Damaging Patients Rises with Marketing," Bloomberg, October 8, 2013, http://www.bloomberg.com/news/print/2013-10-08/robot-surgery-damaging-patients-rises-with-marketing.html.

56. "Proton Therapy," Wikipedia, accessed August 13, 2014, http://en.wikipedia.org/wiki/Proton_therapy#Treatment_centers.

57. A. Chandra, J. Holmes, and J. Skinner, "Is This Time Different? The Slowdown in Healthcare Spending," Brookings Panel on Economic Activity, Fall 2013, http://www.brookings.edu/~/media/Projects/BPEA/Fall 2013/2013b_chandra_healthcare_spending.pdf.

58. S. Havele, "Why Patients Need to Be Treated like Consumers," Rock Health, January 28, 2014, http://rockhealth.com/2014/01/why-patients-need-to-be-treated-like-consumers-qa-noah-lang/.

59. B. Mannino, "Do You Really Need an Annual Physical?" Fox Business, August 24, 2012, http://www.foxbusiness.com/personal-finance/2012/08/24/do-really-need-annual-physical/.

60. L. T. Krogsbøll et al., "General Health Checks in Adults for Reducing Morbidity and Mortality from Disease: Cochrane Systematic Review and Meta-analysis," British Medical Journal 345 (2012): e7191.

61. E. K lein, "The Two Most Important Numbers in American Health Care," Washington Post, September 19, 2013, http://www.washingtonpost.com/blogs/wonkblog/wp/2013/09/19/the-two-most-important-numbers-in-american-health-care/?print=1.

62. S. Lohr, "Salesforce Takes Its Cloud Model to Health Care," New York Times, June 26, 2014, http://bits.blogs.nytimes.com/2014/06/26/salesforce-takes-its-cloud-model-to-health-care/.2013, http://www.kaiserhealthnews.org/Daily-Reports/2013/June/04/end-of-life-care.aspx.

64. G. W. Neuberg, "The Cost of End-of-Life Care: A New Effciency Measure Falls Short of AHA/ACC Standards," Circulation: Cardiovascular Quality and Outcomes 2 (2009): 127–133.

65. "International Health Policy Survey in Eleven Countries," The Commonwealth Fund, November 2013, http://www.commonwealthfund.org/~/media/Files/Publications/In the Literature/2013/Nov/PDF_Schoen_2013_IHP_survey_chartpack_final.pdf.

66. D. Voran, "Will the Tech Bubble Break," Information Week, January 3, 2014, http://www.informationweek.com/healthcare/mobile-and-wireless/medicine-will-the-tech-bubble-break/d/d-id/1113295?print=yes.

67. "Sun, Shopping and Surgery," The Economist, December 9, 2010, http://www.economist.com/node/17680806/print.

68. "Plastic Surgery in South Korea: A Popular Look," The Economist, April 26, 2011, http://www.economist.com/blogs/banyan/ 2011/04/plastic_surgery_south_korea.

69. R. Pearl, "Offshoring American Health Care: Higher Quality At Lower Costs?" Forbes, March 27, 2014, http://www.forbes.com/sites/robertpearl/2014/03/27/offshoring-american-health-care-higher-quality-at-lower-costs/print/.

70. K. Okike et al., "Survey Finds Few Orthopedic Surgeons Know the Costs of the Devices They Implant," Health Affairs 33, no. 1 (2014): 103–109.

71. J. Gold, "How Much Does a New Hip Cost? Even The Surgeon Doesn't Know," Kaiser Health News, January 6, 2014, http://capsules.kaiserhealthnews.org/index.php/2014/01/how-much-does-a-new-hip-cost-even-the-surgeon-doesnt-know/.

72. B. Friedman, "Displaying the Cost of Lab Tests for Physicians in Their EHRs," Lab Soft News, January 7, 2014, http://labsoftnews.typepad.com/lab_soft_news/2014/01/displaying-the-cost-of-lab-tests-for-physicians-in-the-ehr.html.

73. T. Worstall, "Bending The Health Care Cost Curve: Fire the Doctors," Forbes, September 5, 2012, http://www.forbes.com/sites/timworstall/2012/09/05/bending-the-health-care-cost-curve-fire-the-doctors/print/.

74. "Medical Price Transparency Law Rolls Out: Physicians Must Be Able to Estimate Costs for Patients," Massachusetts Medical Society, January 2014, http://blog.massmed.org/index.php/2014/01/mass-medical-price-transparency-law-rolls-out-physicians-must-be-able-to-estimate-costs-for-patients/.

75. "Yale Office-Based Medicine Curriculum," Yale School of Medicine, accessed August 13, 2014, http://yobm.yale.edu/index.aspx.

76. T. Gower, "Should Doctors Consider Medical Costs?" Boston Globe, April 12, 2014, http://www.bostonglobe.com/ideas/2014/04/12/should-doctors-consider-medical-costs/GPJM1h30qtz6zpf zrxQGoL/story.html.

77. P. A. Ubel, "Doctor, First Tell Me What It Costs," New York Times, November 4, 2013, http://www.nytimes.com/2013/11/04/opinion/doctor-first-tell-me-what-it-costs.html.

78. P. A. Ubel, A. P. Abernethy, and S. Y. Zafar, "Full Disclosure – Out-of-Pocket Costs as Side Effects," New England Journal of Medicine 368, no. 16 (2013): 1484–1486.

79. C. Moriates, N. T. Shah, and V. M. Arora, "First, Do No (Financial) Harm," Journal of the American Medical Association 310, no. 6 (2013): 577–578.

80. A. Bond, "Can You Afford Your Medicine? Doctors Don't Ask," New York Times, May 1, 2014, http://well.blogs.nytimes.com/2014/05/01/doctors-not-asking-about-money/?ref=health.

81. D. Ofri, "Why Doctors Are Reluctant to Take Responsibility for Rising Medical Costs," The Atlantic, August 2013, http://www.theatlantic.com/health/print/2013/08/why-doctors-are-reluctant-to-take-responsibility-for-rising-medical-costs/278623/.

82. M. S. Patel et al., "Teaching Residents to Provide Cost-Conscious Care: A National Survey of Residency Program Directors," JAMA Internal Medicine 174, no. 3 (2013): 470–472.

83. R. Srivastava, "How Can We Save on Healthcare Costs If Doctors Are Kept in the Dark?" The Guardian, March 14, 2014, http://www.theguardian.com/commentisfree/2014/mar/14/how-can-we-save-on-healthcare-costs-if-doctors-are-kept-in-the-dark/print.

84. J. H. Cochrane, "What to Do When ObamaCare Unravels," Wall Street Journal, December 25, 2013, http://online.wsj.com/news/articles/SB100014 24052702304866904579265932490593594.

85. M. J. DeLaMerced, "Oscar, a New Health Insurer, Raises $30 Million," New York Times, January 7, 2014, http://dealbook.nytimes.com/2014/01/07/oscar-a-new-health-insurer-raises-30-million/.

86. "The Geek Guide to Insurance," The Economist, April 5, 2014, http://www.economist.com/node/21600147/print.

87. C. Ornstein, "Can't Get Through to Your Health Insurer? Vent on Twitter," ProPublica, January 29, 2014, http://www.propublica.org/article/cant-get-through-to-your-health-insurer-vent-on-twitter.

88. T. Rosenberg, "Revealing a Health Care Secret: The Price," New York Times, July 31, 2013, http://opinionator.blogs.nytimes.com/2013/07/31/a-new-health-care-approach-dont-hide-the-price/.

89. R. Kocher, "Last Week 's Medicare Millionaires Story Was Only the Beginning," Dallas News, April 15, 2014, http://www.da lla snews.com/opinion/sunday-commentary/20140415 -last-week s-medicare-millionaires-story-was-only-the-beginning.ece.

90. N. Brennan, P. H. Conway, and M. Tavenner, "The Medicare Physician-Data Release – Context and Rationale," New England Journal of Medicine, July 10, 2014, http://www.nejm.org/doi/full/10.1056/NEJMp1405026.

91. M. Beck, "How to Bring the Price of Health Care Into the Open," Wall Street Journal, February 23, 2014, http://online.wsj.com/news/articles/SB10001424 052702303650204579375242842086688.

92. "Within Digital Health, Healthcare Cost Transparency Is an Increasingly Hot Area Among VCs," CB Insights, September 12, 2013, http://www.cbinsights.com/blog/trends/healthcare-cost-transparency.

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